Hi, I'm Kendra Hubbard. I help people with Marketing & Social Media in Renewable Energy and Sustainability.
Kendra Hubbard loves solar power and sharing information about renewable energy, cleantech, and green products. She is an Energy & Sustainability Marketing Manager from Portland, Oregon that spends her time connecting with organizations for sales, marketing and social media work and volunteering.
Kendra Hubbard's Background
Kendra Hubbard's Experience
Sales, Marketing & OEM Coordinator at NESL USA Solar
November 2010 - January 2012
Sales, Marketing, and Special Projects for NESL, Inc, a global clean energy manufacturer specializing in PV solar technology.
*Developed and managed online marketing campaigns to effectively drive brand awareness, engagement and traffic to social media pages
â¢ Responsible for US Division marketing, including product introduction, email & social marketing, printed material development, copywriting, website development
â¢ Provided internal direction for business in the US, including pricing, promotion, distribution channels, and ethical/cultural considerations for Chinese Mfg.
â¢ Assisted sales staff by creating marketing brochures, literature, and email campaigns
â¢ Lead generation and qualification using online databases, research, and cold calling
â¢ Drove brand recognition through online channels, incl. Twitter & facebook
â¢ Planning and attendance of international PV industry tradeshows
â¢ Researched and segmented potential markets to define customers
Marketing Manager at Malarkey Roofing Products
August 2008 - February 2010 | Portland, Oregon
Project Lead on development of reflective residential roofing shingle; successfully took two versions of the product to market after development
Designed and implemented successful corporate rebranding strategy
âDeveloped new corporate website generating 300k hits per month (from 3k per month)
Coordinated and planned tradeshow functions throughout the year, including IRE, RCI, and Western States
Improved the performance of sales staff by creating or updating marketing brochures, literature, and samples program
Successfully took new products to market, including âGreenâ initiatives
Researched and segmented potential markets to define customers
Created an advertising program for various trade publications and promotional vehicles that were successful in bringing in new customers
Managed $4M marketing budget in order to meet company sales expectations
Contributed to 30% annual sales growth, totaling $50M in gross revenue
Recipient of two website awards for outstanding design and branding
Chosen as a board member of the Western States Roofing Contractorâs Association
Executive Manager- Sales & Marketing at Target
February 2006 - September 2008
â¢ Ensured visual merchandising was coherent with company goals
â¢ Implemented seasonal marketing campaigns within stores
â¢ Reduced store turnover by 20% to meet district and company goals
â¢ Achieved overall store sales goals on a monthly and yearly basis
â¢ Promoted three times within storeâs leadership team for high performanceâ¢ Recruited and hired quality employees through internal and external sources
â¢ Created and maintained weekly schedule for 100+ team members to meet individual team member and business needs
â¢ Conducted all new hire orientations and followed through on all employee training
â¢ Generated ideas and influenced peers regarding succession and development
â¢ Coached store executive team to effectively handle performance issues including creation, approval, delivery and follow through of corrective action
Realtor at John L. Scott PTL
June 2004 - January 2006
Licensed buyers and sellers agent.
Executive Assistant at North Sky Communications
June 2000 - April 2004
Marketing Mentor Volunteer at Clean Tech Open Pacific Northwest Chapter
The mission of the Cleantech Open is to find, fund and foster entrepreneurs with big ideas that address todayâs most urgent energy, environmental and economic challenges.
Renewable Energy Business Development & Social Media Marketer at The KHub
2012 - Present
Sales & marketing in renewable energy and building materials, specializing in solar, social media, and channel management. Established connections and thought leader throughout the solar and roofing industries. Available for contract and volunteer work.
Marketing Program Manager at Ecova
May 2012 - Present | Portland, Oregon
Webinars, eNewsletters, and sales collateral development for a nationwide leader in Energy & Sustainability Management.
Kendra Hubbard's Education
2006 – 2008
Master of Business Administration (MBA)
Concentration: Organizational Behavior
Portland State University - School of Business
2000 – 2005
Bachelors of Science
Concentration: Business Management and Marketing
Kendra Hubbard's Interests & Activities
Marketing, Social Media, Cleantech, Renewable Energy, Solar, Sustainability